Most people when starting out struggle to find what pricing structure they should set. This is especially true of people in the service industry because there is not fixed cost of goods sold to base their pricing structure on. Many decide on very flat hourly rates like $50 or $100 an hour. This may be hurting your reputation and turning away potential clients. The difference between $100 and $120 an hour is more then you think.

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The Masters golf tournament started today which is one of, if not the, biggest golf tournaments of the year. When I look at the players planning and executing on and off the field, it seems very familiar to a marketing campaign approach. The same rules that apply on the golf field can also apply in the marketing field. The way the players plan their shots, forget their misses, and look for unexpected outcomes, should all be part of your marketing approach.

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One of the most important aspects of any business is accounting. It is vital to keep your bookkeeping up to date and as accurate as possible. Many business owners started their endever because they loved what they did and were good at it. Most of them however barely know how to spell accounting, let alone keep proper accounting records.

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Love it or hate it, social network is here to stay. There seems to be a social network for just about everything these days from more general connection sites like MySpace and Facebook to really nice networks like Sphinn. These social networking sites can be a complete time waster sometimes, but they can also be a powerful marketing tool if used properly. Let us take a closer look at the different types of social networking users.

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